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Post Office, Incredible Lady Postmaster


There are two Post Offices that I routinely visit. One is the office that delivers my mail and the other is frequently on the path of some daily errands. Many times, I will actually detour to visit that particular Post Office ... why?

Why Cant Microsoft Make Soft Packaging?


Why is it that Microsoft wants you to buy its product but does not want you to open the plastic case that is welded around the cardboard box? I believe that such packaging along with cockroaches will survive atomic disasters!

Communicating Value


Abstract: People buy for their reasons, not yours. This article covers the key elements that prospects want to hear you talk about.

The Death of the Loyal Customer


One of my classes in management focused on the repeat customer. The course stressed the importance of the repeat customer to the financial welfare of the business. We spent hours discussing ways to turn ?first time? buyers into repeat customers. This is not a new concept. We?ve all heard the term ?the customer is always right?. And then there is the movie we watch every Christmas where Macy tries to out ?customer satisfaction? Gimbel. I prefer to take that concept one step further with what I consider the most valuable asset of a business, the loyal customer.

Difficult Customers - Theres No Such Thing


A couple of years ago I had a call from a Customer Service Manager working in the paper industry. He wanted me to run a seminar for his team, on "How to Deal with Difficult Customers".

How To Build a Profitable Business


It?s never too soon to start saying thanks to your clients, vendors and referral sources for what they contribute to your business. Everyone loves to be appreciated and acknowledged, so start now and do something every month.

Improving Customer Service


Improving customer service starts at the top - with us owners and managers. We need to be living pictures of how we want our staff to treat customers. Having 10 plus years operating, owning and working in the food business and being a customer myself, I know what good customer service looks like. If I don?t place a high value on the best customer service possible, then my staff won?t make it a priority either.

Whats For Lunch?


As an entrepreneur, I'm always intrigued by small businesses, home-based or not, that exceed the expectations of their customers in a big way.

Doors by Catering to Your Clients


Clients? they are the most important influence in the success of any business. It is vital to keep them satisfied and happy.

Keeping Clients Happy Keeps them Coming Back


Whether you are a seasoned small business professional, or you have just opened your doors to new clients, your marketing strategy should not only involve bringing in new business, it should also include keeping your current clients, your most important asset, happy and coming back for more or referring your services.

Customer Service Has Moved Toward Customer Care


As I waited for an answer to my VCR inquiry from a stereo company, the recording stated a ?customer care? representative would be available shortly. At that moment, I realized it?s finally catching on everywhere. With aging baby boomers, world events and additional pressures in today?s society; it is ?customer care? that has evolved in our economy. We have moved from a manufacturing economy to a service economy and are currently leaning towards a ?servicecare? economy. As we live in a high tech-high button touch environment, many personal contacts have been decreased making each customer interaction more important than ever to corporate imagery. For example, if you call for computer tech support, the representative often makes it a point to address you by first name. If it?s the bank credit card company, they may ask ?How are you doing today?? This makes the customer feel less like a number and more like a human being.

Service Equals Performance Equals Service


Service can be described as a ?performance? of some kind involving two parties whereby one party is the benefactor and the other party is the performing party receiving some type of monetary payment. The value of the Service depends on the personal experience of the benefactor. When I looked it up in Webster?s, there it was #11 out of 31 definitions. The payment part was not included, but the key word mentioned was ?performance.?

Dont Eliminate The Middle Man - Add One


Today, there are situations when we actually add a ?middle person? instead of eliminating one for increased service efficiency. If it?s cost-effective and demand is high, then proper market positioning will make it a worthwhile endeavor. For example, my sister just informed me of a food delivery service in New Mexico that will let you choose one out of many different food outlets (all types of ethnic/fast food)- and then guarantees delivery within a specific time period. This not only gives the customer assurance of reliability, but more choices for dining take ?out style.

Restaurant Scheduling for Success


- Excerpt from Richard Saporito?s latest e-book ?How to Improve Dining Room Service?

Increase Sum in Your Check Account with Follow-Ups


We?ll be examining what makes follow up to prospects/customers so important on our online world today.

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